Google’s 25 tips for a better mobile website

Google recently partnered with a research company to test user experiences with mobile websites. 119 users were observed using 100 popular mobile websites across all industries and their feedback, comments, likes and complaints were all recorded and analysed.

The outcome of the project is a set of 25 recommendations for optimising mobile websites to make sure that they work for site users and for your business.

Without further ado, here are the recommendations.

Delight users and drive conversions with these 25 tips for mobile websites